PILLARS OF PURPOSE
Another bucket list item for me was illustrating a book. The opportunity fell in my lap when David Pickler came to me about a leadership book he was writing titled Pillars of Purpose. I immediately had a design style in mind that would set this book apart. I wanted to start each chapter with a custom ink drawing. These "rough" pieces of art would hint at something mentioned in the accompanying chapter without giving anything away. The hope was that when a reader got to a specific part of the book that payed homage to the illustration, they would say "aha!" and feel like they found a special Easter egg. Apart from 19 different illustrations, I created the cover of the book as well as the logo. With a name like "Pillars of Purpose," the gut instinct is to portray columns in the artwork … boring! I landed on the idea of a treacherous mountain top with a flag firmly planted in its peak. This sums up the book well as it easily allows readers to imagine themselves achieving a life of significance, through all of life's winding roads and seemingly insurmountable obstacles. www.pillarsofpurpose.com
Cameron, thank you for your creativity and your friendship. You
have been an incredible soundboard as the project meandered across
a wide range of approaches until we finally found our “voice” for this
book. Thank you also for your artistic genius.
David Pickler