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Pillars of Purpose

PILLARS OF PURPOSE

Another bucket list item for me was illustrating a book. The opportunity fell in my lap when David Pickler came to me about a leadership book he was writing titled Pillars of Purpose. I immediately had a design style in mind that would set this book apart. I wanted to start each chapter with a custom ink drawing. These "rough" pieces of art would hint at something mentioned in the accompanying chapter without giving anything away. The hope was that when a reader got to a specific part of the book that payed homage to the illustration, they would say "aha!" and feel like they found a special Easter egg. Apart from 19 different illustrations, I created the cover of the book as well as the logo. With a name like "Pillars of Purpose," the gut instinct is to portray columns in the artwork … boring! I landed on the idea of a treacherous mountain top with a flag firmly planted in its peak. This sums up the book well as it easily allows readers to imagine themselves achieving a life of significance, through all of life's winding roads and seemingly insurmountable obstacles. www.pillarsofpurpose.com

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Cameron, thank you for your creativity and your friendship. You
have been an incredible soundboard as the project meandered across
a wide range of approaches until we finally found our “voice” for this
book. Thank you also for your artistic genius.

David Pickler

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